• Architects of Change Perspective

The battle for digital transformation leadership: Does the CMO stand a chance?

Marketing’s newfound reliance on data and analytics has blurred the lines between the IT and marketing functions. Two departments that have previously had very little in common with each other...

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Tags CIO, CMO, digital strategy, Digital Transformation, CEO, digital symmetry, IT function, IT leaders

Turning digital transformation into a reality: a guide for CEOs

With so much hype around digital, it’s easy to talk the talk, but actually making it happen is a different story. In order to make digital transformation tangible, there has to be a connection...

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Tags business leadership, Digital Transformation, CIO Leadership, CEO, IT, digital symmetry, organisational change

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